Managing Director &
Malcolm Media Advisors
Vinnie Malcolm is a seasoned marketing and business development executive with
extensive multicultural experience across multi-media marketing, sports franchise
management, and grassroots initiatives.
He is the Managing Director and President of Malcolm Media Advisors, a consulting
company specializing in media, sports, entertainment, political and public policy. Vinnie
also serves as a senior executive with The JAVM Group, a full service multicultural
Early in his career he recognized the significance of multiculturalism, and it’s impact
from a global marketing perspective and has been a strong advocate for multicultural
representation. While holding key leadership roles, he has consistently developed
multicultural outreach opportunities in partnership with major brand marketers, as well as
identifying, recruiting, developing and promoting minority talent to key positions.
The roles included President and General Manager of KTLA, the then #1 ranked
independent television station in Los Angeles, and President of the Los Angeles Sparks
of the WNBA. Earlier career experiences included roles at many other major media
corporations, such as KCAL Ch 9-TV/ Disney, KISS- FM radio/ iHeartMedia,
NBCUniversal, Gannett Media, Tribune Broadcasting, and Grey Advertising/ Grey
Originally from Jamaica , Vinnie migrated to New York City after finishing high school,
the father of three young adult sons and resides in Hermosa Beach, California.