Vinnie Malcolm
Managing Director and President of Malcolm Media Advisors

Vinnie Malcolm currently serves as Managing Director and President of Malcolm Media Advisors, a  consulting company specializing in Media,Sports and Entertainment .He is also a former President of the Los Angeles Sparks of the WNBA and prior that was President and General Manager of KTLA Ch5-TV in Los Angeles.Vinnie has also worked at KCAL Ch9-TV and KIIS-Fm radio.


Vinnie started his media career as a buyer at Grey Advertising in New York and for over 30 years in Los Angeles he has been buying and/or selling media including broadcast, cable,print,outdoor and digital, across all platforms. He has also worked on numerous local, regional and national campaigns for a diverse group of advertisers including automotives, movies,tourism,hospitality,retail, political  and packaged goods among others.He has deep relationships and contacts throughout the region and country.


Malcolm Media Advisors services include but are not limited to planning, buying and and research.We work with our clients ,agencies and media partners to provide effective, efficient 

advertising and marketing solutions targeting consumers by media habits,markets,districts and/or zip codes.

Vinnie is also a senior executive with The Royce Agency a multicultural full service advertising agency located in Orange , California and is a resident of Hermosa Beach California.